{From parrot 1.0 to phoenix 4.0: 6 years of \texttt{arara}, the~beginning of a new era} {Paulo Cereda} {\advance\baselineskip by -.08pt For the uninitiated, \texttt{arara} is a \TeX\ automation tool based on rules and directives. It determines its actions from metadata in the source code, rather than relying on indirect resources, such as log file analysis. The tool does not employ any guesswork, so you get exactly what you asked for. Historically, the very first version of \texttt{arara} was released on 2012. The feedback was very positive. However, it didn't take much time for bug reports and feature proposals to arrive. The author then decided to take a bold step and rewrite the tool entirely from scratch, fixing bugs and including new features on his own spare time. It took a bit longer than expected due to a concurrent never-ending thesis writing process, but the result is now version 4.0 of \texttt{arara}, the most exciting release of the tool's entire life~cycle.\looseness=-1 In this talk, the author will present an overview of \texttt{arara}'s greatest new features, including friendly and helpful messages, improved command line layouts, better logging, multiline directives, dry-run mode, file hashing, \acro{UI} elements and conditionals. However, there is a lot more to the tool than meets the eye, so be prepared for a mind-blowing live demonstration (beware, there might be sound involved as well!). Expect lots of use case scenarios, and of course, bird-related jokes.}